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Massive Economic Misalignments, I Don’t Disagree But … May 30, 2007

Posted by newscoma in Newscoma Files.

And it’s stuff like this that I’m reading that makes my head want to detach from my body.

The pains currently being experienced by print news media are merely a result of massive economic misalignments as people adopt new methods of consuming news media — while the appropriation of advertising dollars to new news media lags woefully behind.

Yeah, I’m reading it and I get it although I don’t agree with the whole message, he makes some good points. Now, we are trying to figure out what is speculative punditry and what this guy might just be on target with.

I suggest you read the comments on this one as well.



1. freezertroll - May 30, 2007

I would have to agree as well. There are just as many good news sites getting BIG National ads running in small time newspaper sites like the pacer (trace I don’t remember the link and you can edit this out if you want to). They had a Dr Pepper ad that goes with the campaign all over myspace and mtv. I’ve seen the ads on the social networking sites as well as on the tv just during my normal thing.

They pay big bucks for that kind of placement. For a campaign like that to hit one of our sites, would pretty much make us top of the food chain in the area. Which sounds pretty good to me…

2. newscoma - May 31, 2007

We actually are on the same page. I thought about yesterday. Smaller newspaper can be marketable to larger advertising bases as long as the product we are “selling” is good.
Nope, there will be no editing. That’s the beauty of this in processing this quest of ours as we both have opinions There is no doubt that The Pacer has a quality newspaper in the college environment. Here is the link.

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